George Davies is a fashion Guru that works internationally from his base in the Cotswolds , I photographed this legend of the fashion industry for Property Week who were interviewing George Davies about his new venture FG4 , this new fashion brand is going to yet again shake up the fashion industry and there shall soon be another brand on a high street near you ? Of course the marketing and delivery is online at www.FG4.co.uk , it looks like another winner ,but I’m not going to be a fashion victim as the target market is female ,both young & very young !